Clients to benefit after takeover of private healthcare provider

Health insurance firm PruHealth has promised that its customers will benefit following its parent company's takeover of Standard Life Healthcare.

The acquisition means that PruHealth is now the fourth largest health insurance provider in the UK and now gives cover to 700,000 people with a market share of 11 per cent.

PruHealth has said that it will now go about rolling out a new product suite integrating the best of Standard Life's range with that of its own.

Until this point, however, PruHealth will continue to sell and service the entire product range of both businesses.

Neville Koopowitz, PruHealth's chief executive, said: "The combined business will result in a complementary product range and assets in distribution and service as well as scale in negotiations to benefit clients.

"Brokers are core to our strategy and we are firmly committed to this channel and plan to make further investment in broker distribution going forward."

Standard Life Healthcare was founded in 2000 following The Standard Life Group's acquisition of Prime Health Limited in 1994.

Health insurance provider Simplyhealth  has raised concerns over the falling numbers of UK children getting regular dental treatment. Statistics from the NHS Information Centre have revealed that...

Health Choices for Me is a new modular health insurance plan from Exeter Family Friendly , allowing you to build a policy which suits your needs and budget. Each Health Choices for Me policy, which can be ...

Aviva UK Health has updated its cancer cover for patients with private medical insurance , in response to a demand for a more comprehensive policy. Experts have recently suggested that cancer cover is the...

PHC (The Permanent Health Company) has announced that from January 1st 2012, AXA PPP healthcare will underwrite all its medical and dental insurance products. Currently, PHC’s products are underwritten by...

A full Competition Commission inquiry into the private healthcare sector has been put forward by the Office of Fair Trading to improve the market for consumers. A review by the commission could force...